Mary Kay
At Mary Kay US, I played a key role in crafting graphics and logos for multiple social media platforms, including Pinterest, Instagram, YouTube, and Facebook. My responsibilities also included capturing high-quality images to be featured on the brand's social channels and animating video graphics for YouTube, Instagram reels, and Pinterest.
Art Director and Graphic Designer
Instagram Story Posts
Story featuring Mary Kay Silky Setting Powder, designed to display the inclusivity of its shades
Consumer-facing story showing the perks of purchasing from a Mary Kay Independent Beauty Consultant
Story made to advertise Mary Kay Supreme Hydrating Lipsticks through imagery of shade ranges and bullet soldier-shots
Story introducing three digital tools to customers
Story describing how to become an Independent Beauty Consultant; utilizing celebratory, perky colors and graphics to attract the eye
Story designed to advertise the Mary Kay Beauty Box during the Holiday season, following the US Holiday branding
Hand-illustrated Valentine’s Story featuring a cute cake
Custom illustrated, Mary Kay-themed Halloween intro story slide
Feed Images & Digital Assets
Pinterest Graphics
